Music Business/Law Tips - Gear Endorsement Deals

With the NAMM (National Association of Music Merchants) Convention quickly approaching, many musicians either already have - or will obtain - instrument and other musical gear endorsement deals, and will hanging out there either performing for or networking with the equipment suppliers that will be showing off their wares to buyers and the industry. Normally, a musician would need to have some level of notoriety or fan base either from releasing records, touring, and/or having an online presence to secure an endorsement deal (but not always). The terms of such a deal can vary, but unless the musician is already a superstar, the basic deals points are the following: (1) Give the musician free product(s) or product(s) at cost (money only if a big name); (2) Musician must promote the product by using the gear at shows or on recordings/videos, and post images online using the gear; (3) Normally a term of a year/ few years where the musician can only formally endorse that particular product. It's always best to endorse product that one already likes and will be proud to be affiliated with. Ben McLane Esq benmclane.com

Music Business/Law Tips - "Graphic Artist Agreement"

If a singer/band is going to hire a graphic artist to create an album cover or a logo for it, keep in mind that under copyright laws designers normally retain the rights to what they create, unless the singer/band has something in writing with the designer to the contrary. It is advisable that the designer sign a short work for hire agreement whereby in exchange for a fee (or other consideration), the designer transfers ownership of all rights, title and interest in the logo or artwork to the singer/band. Without this, the singer/band may not have the freedom to use the artwork as it wishes without restrictions (on merchandise, etc.), and/or will owe the designer additional fees or royalties down the road. Another option is to obtain a broad rights license from the designer, but that is never as good as ownership. Ben McLane Esq benmclane.com